I am putting this information analyzing the last 8 years of the market and pretty sure this adds value to your business or helps in growing exponentially. There are few more processes but seem irrelevant depending on the latest market trends. Hope this helps.
Business Processes:-
- Digital Marketing
- Content Marketing
- Email Marketing
- Bidding
- Onsite Business Networks
You can focus on all different plans with different % of efforts :
- Digital Marketing
- Organic SEO
- SMO (Social Media Optimization)
- PPC (Pay per Click)
It’s more important to plan a quarter and keep an eye on Analytics and GoogleMyBusiness and check the progress. Second, Make sure that You have kept all these digital marketing processes in parallel and put efforts all together. This takes a little time but is fruitful once you will have base strength.
- Content Marketing
- Blog Writing
- Publish or create content relates to your expertise
- Create some training for newbies and provide free or paid learning
- Webinars and tech forum support
Content is key. You will have to write or share your views and new learnings to an audience which helps them to empower and connect with you. It’s about putting your expertise to the open market to attract. Lastly various organizations open the training & support centers to support their newbies and grab the new market audience to their organization.
- Email Marketing
- Email pitching using Templates.
- Landing Page Marketing
- Festive Offers Marketing
Basic, Prefer to use any bulk-emailing tools which will populate the information to a set of emails. Tools also help to analyze the conversion and are easier to reach. You just need to find the right set of data on which you are emailing.
- Bidding
- Bidding on Upwork
- Bidding on Freelancer
Put consistent efforts for the tech stacks you are great at and bid for the work which you know in detail. Don’t be so dependent when it comes to long term business.
- Onsite Business Networks (10%)
- Connection with BNI
- Go with Meetups
- Development Conferences
- Tenders and further seminars
It’s very important to go out & connect with your technology partner, people who work for technology and your domain, this opens the new channel and helps the business in growing exponentially.
Few Notes:-
- Keep putting efforts on each mentioned process.
- Keep eye on new coming business approaches.
- Put the team free to bring new ideas and creatives to table.
- Execution is more important than planning. Invest hard if expecting to earn more.
Feel free to connect with me to have a detailed plan on each process.
Thanks,
Jivan Jyoti
